Sage & Saddle

Sage & Saddle — Custom Software Platform

Western boutique.

Overview

Sage & Saddle needed a western boutique experience that matches their in-store energy — shoppable, brand-forward, and fully owned. Revio built the storefront, e-commerce checkout, and brand storytelling they control without Shopify rent or marketplace middlemen.

What we delivered

Website & platform

Custom owned website

Designed and built a fast, mobile-first website Sage & Saddle fully owns — source code, domain, and content control with no recurring platform rent.

E-commerce & checkout

Built a shoppable experience with owned checkout so Sage & Saddle sells direct without marketplace fees eating margin.

Tracking & measurement

Google Analytics

Set up website analytics so the owner can see traffic, top pages, and where visitors come from — real numbers instead of guessing.

Content production

Brand storytelling & content

Shaped Sage & Saddle's brand narrative across the site — copy, visuals, and structure that communicate who they are and why customers choose them.

Tech stack
React
TypeScript
Tailwind CSS
Vite
Stripe
Project meta
PlatformWebsite
IndustryRetail & Brand
RegionUnited States
IntegrationsStripe Checkout, Google Analytics, Stripe, Checkout
Problem

A distinctive retail brand was selling in person but lacked an owned online channel that felt as curated as the shop floor — generic templates could not carry the western aesthetic or product story.

Solution

We delivered a custom shoppable site with owned checkout, product storytelling, and analytics to see what converts — built for mobile shoppers discovering the brand on social.

Key features

Owned website & digital front door

Sage & Saddle needed more than a template — a fast, credible site they own outright, built to convert visitors into calls, bookings, and quote requests.

Measurable leads & follow-up

Tracking and CRM so Sage & Saddle sees what drives inquiries and nurtures prospects automatically — no leads lost between first contact and booked work.

Content that builds trust before the first call

Scripts, imagery, and brand storytelling that prove Sage & Saddle's quality — so prospects arrive already convinced.

Commerce & ordering they own

Checkout and ordering flows built around how Sage & Saddle actually sells — no marketplace fees or rented POS lock-in.

Results

Live storefront — Sage & Saddle now runs on owned software with full control over UX, content, and integrations. No marketplace fees, no platform lock-in, and a codebase they keep when we hand off.

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